30 years of ski industry knowledge, extensive first-hand experience in our destinations, and personal service that customers rave about. A lot has changed since Ski Safari was founded in 1996, but our approach remains much the same.
Genuine ski specialists
Our ski specialists are all skiers and snowboarders with first-hand experience of the destinations and resorts they sell - they’re here to advise and help you decide what’s right for you. And, unlike many operators, our specialists don’t work on commission. Their priority is to create a holiday you’ll love, not to sell you whatever earns them the most.
Along with your tour coordinator, your ski specialist will oversee every step of your booking from your first call to your flight home. We’ll also be in touch post-holiday to check in about your experience, and to plan the next!

More value, less hassle
We know our destinations inside out. Our ski specialists know exactly when and where to find the best prices on flights, hotels, transfers, lift passes and all those ski extras that make your holiday work. No more gruelling hours fiddling with dates and scrolling through overwhelming websites - just tell us what you’re looking for and let us do our thing.
Our service, your peace of mind
Every flight, hotel, transfer, lift pass and rental you book with us is professionally arranged through trusted suppliers we’ve worked with for many years. We’re available 24/7 while you’re away - if anything goes awry, we’ll be there to solve it.
Financially, we’re fully bonded by ATOL and ABTA, so every penny you spend is protected.

Find out what to expect when booking with Ski Safari, from first enquiry to the flight home.
Independent by choice
We’re 100% independently owned by our founders, Richard and Samantha Rice, and we aren’t locked into booking with particular airlines, resorts or hotel groups - when we recommend something, it’s because we think it’s right for you.
Our business is built on 30 years of hard-earned reputation and loyal repeat customers. We’ll never put that at risk for a few extra pounds.
Learn about our three-decade story, from a kitchen table in London to a seaside office in Hove.
Award-winning and loved by skiers
We receive consistently excellent reviews from our customers and over 99% say they would happily travel with us again. Some have been doing exactly that for decades.
We’ve also been voted Best Small Travel Company for Ski/Winter Sports Holidays for six consecutive years (2019 to 2025) in the British Travel Awards.
Ready to start planning? Request a quote online or give our ski specialists a call on 01273 224060 - they'll get to know what you're after and take it from there.